A common refrain in political rhetoric is the charge that given instances of agonism are defective because they are in some crucial way reactive. However, “reactivity” is polysemous and opaque, despite any seeming transparency implied by the fluency by which it is so often attributed. This talk offers an analytic and ethnographic entrée into the problem of reactivity by considering diasporic investments in mass-mediated address. Sikh media activists scrutinize the reactivity seemingly cultivated by their ...