Join us for a dialogue between Lisa Jacobson (History) and Erika Rappaport (History) about Jacobson's new book, Intoxicating Pleasures: The Reinvention of Wine, Beer, and Whiskey after Prohibition. In popular memory, the repeal of US Prohibition in 1933 signaled alcohol’s decisive triumph in a decades-long culture war. But as Lisa Jacobson reveals, alcohol’s respectability and mass market success were neither sudden nor assured. It took a world war and a battalion of public relations experts ...